Industry Sales and Solutions Management Team

Larry Smith

Experienced Management professional in the Heavy Duty Aftermarket, with diverse relationships with both OEM’s, Heavy Duty Distributors and many Association groups.  Adept at identifying customer needs, developing strategic sales plans, working alongside sales and marketing groups for producing profitable sales growth.

Began his career in sales 1981, Gooch Brake & Equipment Co.   Progressed through the ranks to become President & CEO.  Within that time he served 19 years within CFS (now CVSN) task forces and board member seats, becoming Association President  in 2001.  Also served on committees within TMC.  For many of those years he also manufactured brake diagnostic equipment and sold various Performance Based Brake Testing equipment.  The company had two locations and was sold in 2010.

He has worked as On Highway Parts and Service Sales Manager two years covering 2 state area,   6 years as Regional Sales Manager covering 22 states.  Background consists of Automotive, Heavy Duty and Industrial market segments

Memberships over the years in HDA Truckpride,  Vipar Heavy Duty, TMC, TTMA, and more.  Currently member of MANA.